Data protection compliance
The Service is controlled by us from our offices in the Denmark (“DK”). Personal information collected from the Service is processed in accordance with the EU Data Protection Directive 1995 (the “Act”), which regulates the processing of personal data in the DK. We, IO Interactive A/S, are registered as a data controller in accordance with the Act and comply with DK data protection and privacy law.
If you choose to use the Service from outside the DK, you do so at your own risk, with the understanding that personal information collected from the Service may be collected, stored and used in a country whose privacy laws may be different and less protective than those of your home country.
The information we collect from you
You may decide to make certain information available for other users of the Service to see (for example, in the course of playing an online or mobile game). In this context, you should only provide information that you are entirely comfortable with providing, and we h3ly recommend that you do not provide any details that could be used to make personal contact with you.
An important note to parents or guardians
We encourage parents or guardians to take an active interest in their children’s use of online or mobile platforms, including the Service. Their involvement is essential to help ensure a safe and rewarding experience for their children. Parents or guardians should be aware that there are software tools available that screen objectionable content and allow you to prevent children from disclosing their personal information without your permission.
We will not intentionally collect any personal information from children under the age of 13. Children under the age of 13 can participate in all activities on the Service that do not require submission of personal information. They may view, but may not under any circumstances participate in activities that require submission of personal information, such as message boards, contests or sweepstakes.
In addition, we take particular care when processing the personal information of children aged 13 or older to ensure that such information is processed in accordance with the Act.
How we use personal information
We may use personal information collected from the Service to enable your efficient use of the Service, as well as for marketing, promotions, research, analysis, product service and development. Where permitted, we may occasionally use your personal information to contact you by telephone, email, SMS or otherwise in writing to inform you about our products.
We will not use your personal information for marketing or promotional purposes without having first obtained your consent to do so. In any further marketing or promotional communications, we send to you, we will give you the opportunity to withdraw your consent to receiving such communications in the future. To do so, please follow the unsubscribe instructions on the communications you receive. If you have opted in to allow us to share your personal information with third-party providers of products, content or services that we believe may be of interest to you, you can opt out of further direct communications from any such third party by contacting that third party direct.
We may also use your personal information for the purposes of:
- processing and administering your registration as a member and/or use of paid-for products, content or services;
- running competitions and other promotional events;
- conducting surveys as to the quality of the Service or of parts of it;
- miscellaneous customer service correspondence (such as notifying you of changes to our products, content or services);
- processing details of your personal interests and preferences submitted to us via the Service;
- processing details of your use of the Service (including traffic data, location data and other communication data) and your online or wireless activity on the Service (including information on your game usage, such as your scores and rankings);
- serving advertising to you on our website or applications based on your use of the Services and/or on third-party sites and applications; and
- any other general or special use that you may permit under any particular request for permission that we may make from to time.
We reserve the right to monitor your account and records to check any complaint or allegation of abuse, infringement of third-party rights or any other unauthorised use of the Service.
Disclosure of your personal information
We may disclose your personal information to any member of our group of companies, which means our subsidiaries, our ultimate holding company and its subsidiaries (whether based within or outside the European Economic Area).
We may disclose your personal information to other third parties where:
- they provide products, content or services to us in connection with your use of the Service;
- we sell or buy any business or assets, in which case we may disclose your personal information to the prospective seller or buyer of such business or assets;
- our company or substantially all of our assets are to be acquired by a third party, in which case we may disclose your personal information to the prospective acquirer and personal data held by us about users of the Service will be one of the transferred assets; and/or
We may also process your personal information to anonymise and aggregate it with other data and to disclose such anonymous and aggregate data to our affiliates and/or business partners.
Certain parts of the Service may allow you to post personal information alongside content generated by you (such as on message boards or through game play). In doing so, you accept that such personal information will be disclosed to other users of the part of the Service concerned, and we are not responsible for information or content that you choose to post in this way. Please think carefully before deciding what information to share in this way, and you are h3ly advised not to share any data that would personally identify you (or your address or location).
Tracking, Ad Technology and Serving, IP addresses and other Data
We may collect and process, and our third-party partners and advertisers may directly collect and process, certain information about your device(s) and your use of the Service for system administration, to provide certain parts of the Service, and/to share with third party ad partners (as described below) including (where available) your IP address, geolocation information, mobile network information, hardware information, device serial number, unique device identifier, device ‘Advertiser ID’, operating system and browser type, Internet connection information, as well as details of how and when you access and use the Service including the pages visited, services used within the Service, any visits to any in-Service stores, and your interactions with advertisements.
In some cases, you may also be able to opt-out of third party advertising technologies (including cookies) which remember your browsing habits and try and display relevant advertising when you use the Service by visitinghttp://www.youronlinechoices.com/uk/your-ad-choices. If you choose to turn off these technologies you may see advertising on the Service but it may not be tailored to your interests. It does not mean that you won’t be served any advertisements. And while many third parties involved in using advertising technology(ies) and serving online advertising appear at the above link, not all do. Therefore, even if you choose to turn off the technology(ies) used by all of the third parties listed, you may still receive some tailored advertisements from other third parties on the Service.
Certain parts of the Service may also give you the option to manage location tracking (such as turning it on or off, except for the essential location purposes noted above). If you wish to terminate our tracking, please uninstall or cease using the relevant parts of the Service.
Where we store your personal information
All information you provide to us is stored on secure servers hosted by us or third parties providing hosting, payment or other services for us.
The information we collect from you may be transferred to, and stored at, a destination outside the European Economic Area (“EEA”), including any destination where the privacy laws of the country concerned may be different and less protective than those of EEA countries. It may also be processed by personnel operating outside the EEA who work for us or for one of our suppliers. Such personnel may be engaged in, among other things, the processing of your payment details (where applicable) and the provision of support services.
By submitting your personal information, you agree to this transfer, storing and processing.
Unfortunately, the transmission of information via the internet, mobile networks or wireless technology is not completely secure, nor is any method of electronic storage. You acknowledge and accept that others may intercept or otherwise access the personal information you provide to us, and that any such transmission or storage is at your own risk. Once we have received your information, we use strict procedures and security features to try to prevent unauthorised access.
One easy and important way to protect your personal information is to keep your account password confidential and to close your browser when you are away from your device.
You can check and edit the personal information we hold about you at any time via the Service or by contacting us by email or post (details below).
The Service may interact with other online or mobile products, content or services (such as websites, social networks or mobile applications), including via (a) links from or to the Service, (b) Service log-ins hosted by third-party sites or applications and (c) Service content hosted on third-party sites or applications (such as social media plug-ins).
We may provide some of your personal information to (or receive it from) the operators of such third-party sites or applications, where required for the effective provision of such interactive features (including in the context of in-game or in-site advertising or co-branded offerings provided by us in association with third parties). We are not responsible and accept no liability for their content or their operators’ privacy practices (including any tracking technologies that they may use). Before providing any personal information to them, please refer to their relevant privacy and cookies policies as any information you share with them will be subject to those policies.
If, at any time, you wish us to stop using your personal information, to stop receiving direct marketing from us, or to correct any factual inaccuracies, just contact us by email or post (details below). Be sure to state “opt-out” in the subject line, and to include your full name, registered user ID (if any) and email address in the message. We will try to make the requested changes in our active databases as soon as reasonably practical. Please note that residual data may be retained on back-up media or for other technical or administrative reasons.
Access to your information
How to contact us
Last modified: October 10, 2017